Press Room
Press Kit Downloads
- Welcome to Bliss
- About Bliss by Beaulieu
- About Beaulieu of America
- About the Female Consumer
- Bliss Story Ideas
- The Bliss Team
- Beaulieu Sees Healthier Future With Silver Release
- Environmentally Conscious
- Let's Clean the Air
- I am Woman, Hear Me Floor - Part 1
- I am Woman, Hear Me Floor - Part 2
- Who to Watch in 2009
- Female Friendly Store Test
- Enter the Houseful of Bliss Sweepstakes
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Press Releases
June 23 2010 - Are we there yet? Beaulieu Associates Reach Halfway Point In 2-Million Mile Goal
DALTON GA June 22, 2010 – After achieving its first million miles in less than a year on December 1, 2009, Ralph Boe did what any president and CEO would do – he doubled the goal for his company. The “Million Mile Challenge”, a way to encourage Beaulieu associates to daily walk their way to better... ( Read more )
June 2 2010 - Beaulieu Owner Shows Everyone "You gotta have heart"... Carl Bouckaert Chairs North Georgia Start! Heart Walk
DALTON GA, May 23, 2010 – Carl Bouckaert could be the fittest, if not the most competitive, floor covering executive in America. So his selection as Chairman for the North Georgia Start! Heart Walk seemed as natural as his routine 5-mile speed walking pace at under an hour. Or his daily workouts.... ( Read more )
April 1 2010 - Casey Johnson Joins Beaulieu Team
DALTON GA, March 31, 2010 – Beaulieu of America announced today the appointment of Casey Johnson as its new Senior VP of Sales for the company’s Direct Division. Johnson has held various positions for the past 24 years with Shaw Industries – most recently as VP of Sales for Residential. “We... ( Read more )
March 24 2010 - Beaulieu Receives “Vendor of the Year” Honors from Sherwin-Williams
DALTON GA, March 2010 – Beaulieu of America was recently recognized by Sherwin-Williams as its “Vendor of the Year” in the floor covering category for this past year of 2009. This is the first time the carpet leader has received the award from the largest single-source supplier of high-quality paints... ( Read more )
January 7 2010 - The Greenest Name Comes to Beaulieu Residential …
Beaulieu Introduces Nexterra Modular Tile
Beaulieu Commercial was a pioneer in the move to green products and manufacturing practices when it launched Nexterra modular carpet tile backing. Nexterra is made with 85% post-consumer content, making it one of the lightest weight and most durable carpet tiles available. This year, Nexterra has... ( Read more )
January 7 2010 - The best gets better for 2010 …
STAINMASTER with Magic Fresh Introduced
INVISTA, maker of STAINMASTER and Beaulieu of America, maker of Magic Fresh odor reducing carpet treatment, are launching an industry-first at Surfaces 2010. Through an exclusive arrangement between the two companies, Beaulieu is rolling out its new Bliss by Beaulieu STAINMASTER with Magic... ( Read more )
January 7 2010 - Beaulieu Touts The Softest, Smartest New Product Launch By Anyone …
Bliss by Beaulieu SoftSense Introduced for 2010
Anticipating growing consumer preference toward an even softer carpet experience, Beaulieu created its softest Bliss collection ever: Bliss by Beaulieu SoftSense. According to Jeff Meadows, Executive Vice President of Residential for Beaulieu of America, the company’s acquisition of new extrusion... ( Read more )
January 7 2010 - Carpet Maker Beaulieu of America Sees a Healthier Future
In a carpet industry that has seen shrinking market share and endless "me-too" claims among competitors, the No. 3 carpet maker has shown healthier, innovative aspirations with a new technology it dubs Silver Release®. DALTON GA, October 2008 — Not too long ago, wall-to-wall carpet... ( Read more )
December 7 2009 - Beaulieu Associates Cover 1 Million Miles Ahead of Schedule
CEO’s "Million Mile Challenge" Will Double in 2010
DALTON GA... ( Read more )
November 9 2009 - Beaulieu Training Recognized Again At GSTTD Workshop
DALTON GA - For the second year in a row, Beaulieu Group, LLC is among the tops in corporate training, according to the Georgia Society for Technical Training and Development at their annual fall workshop held at the Northwest Georgia Trade and Convention Center. Mark E. Short, Corporate Trainer... ( Read more )